Dec 23
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How Do B2B SaaS Companies Determine Pricing? [Report] 43 percent of software as a service (SaaS) leaders have said that they use competitive analysis for pricing research, with 34 percent turning to feedback from existing customers, while 14 percent utilize previous market research, according to newly-published B2B survey data
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Elevate B2B Marketing News Weekly Roundup: B2B Content Value Study, Google’s New Gemini AI, & LinkedIn Expands Newsletters
Tags: b2b marketing news, digital marketing news, elevate b2b marketing, news & events
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